Seiko SLP200 Manual de usuario descargar pdf (Pagina 2)

CURRENT PORTFOLIO

Product Planning Min Ouyang Institute of Design Nov. -- Dec. 2004

DYMO Portfolio

LetraTAG

Price: $22.99

LetraTAG QX50

Price: $22.67

Lable Buddy

Price: $5.00

Lable Blaster

Price: $4.99

Organizer Xpress

Price: $12.99

RhinoPRO 1000

Price: $39.99

RhinoPRO 3000

Price: $62.99

RhinoPRO 5000

Price: $88.99

1011 Metal Tape Embosser

Price: $191.86

LabelWriter 310

Price: $114.00

LabelWriter 315

Price: $107.00

LabelWriter 330

Price: $135.00

LabelWriter 330 Turbo

Price: $180.99

LabelWriter SE 330

Price: $237.36

ExecuLabel LM150

Price: $29.44

LabelManager 300

Price: $64.59

LabelManager 400

Price: $169.99

Time Stamper

Price: $82.99

LabelPOINT 100

Price: $29.99

LabelPOINT 200

Price: $45.54

LabelPOINT 300

Price: $62.28

Observations & Insights

--Focused on office applications and implementing a strategic

extension into the commercial market

--Inconsistent brand image across different product lines

--Involvement of keyboard operations in half of the offerings

--Unique Selling Point:

--Busy environment: frequent use, sharing, high efficiency

--Stand-alone or used with computers

--Compatibility: different systems, languages, symbols

--Versatile printing styles: typeface, colors, lines, label sizes, etc

--Applicable to a variety of media (e.g. paper, plastics, metal, etc)

--Display capability

--Convenient label cutting

--Easy to use

--Insufficient feature distinctions among different products in the

same series except prices

--Different than office solutions which have a good coverage of

various functions, home and commercial solutions tend to be

more specific and focused

--Applicable to small-scale printing rather than mass production

Home

Office

Datacom/Electrical

Environment

Shops&Warehouses

Plant

Receptions Desk

Laboratory

Administration

Cloth Marking

Gardening

Hobbies

Kitchen&Food

School&Kids

Adressing

File Folders

Equipment Tools

Shelving, Drawers

and Cabinets

Warning and

Safety Labels

Patch Panels

and Outlets

Wire and Cable

Marking

Barcode

Sinage

Shipping Labels

Name Badge

Test Tube

Labeling

Overview of Current Solutions

Personal products

Industrial products

Professional products

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Seiko SLP200 Manual de usuario Pagina 2

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